When should you start looking?

The comfortable answer: 10–12 months

We recommend beginning your dress search around 10–12 months before your wedding day. This gives you plenty of time to explore different styles, place your order, and allow for any alterations, ensuring a relaxed and enjoyable experience from start to finish.

Left it a little late? Don’t worry

If your wedding date is fast approaching and you’ve only just started looking for your dress, don’t panic. We have options for you.

Rush orders: from 12–16 weeks. We work closely with our designers to offer rush-order services, allowing many gowns to arrive in as little as 12–16 weeks.

Express: from 5 weeks. For brides on an even tighter timescale, one of our designers can offer an express service, with selected gowns available in as little as five weeks from order.

Rush-order services do incur an additional fee, but we’ll be happy to discuss all available options during your appointment and help you find the perfect dress, no matter your timeline. Every wedding runs to its own timetable, and we’re here to support you every step of the way.

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